asahi

Nov 28, 2025

Asahi's ransomware attack may have compromised 1.9 million personal records

The company will delay the release of its full-year financial results to focus on dealing with the fallout of the attack.

Oct 13, 2025

Asahi Super Dry sends couple on quest through Tokyo in first work by Havas

Havas was appointed as the brand's creative agency in December 2024.

Oct 6, 2025

Japan could run out of Asahi Super Dry, ransomware outage enters second week

Most of Asahi’s 30 factories in Japan have been shut for a week, with no clear timeline for recovery.

Aug 8, 2025

Asia-Pacific Power List 2025: Loretta Lee, Asahi

Lee is leading Asahi’s brand renaissance in Asia by combining hyperlocal creativity, global consistency, and commercial impact.

Sep 25, 2024

Asahi shortlists four agencies in global creative review

Asahi Europe and International is reviewing its agency requirements outside Japan.

Aug 23, 2024

Asia-Pacific Power List 2024: Loretta Lee, Asahi

Over the last year, Lee has spearheaded the global rebranding of Asahi's premier brand in Asia, focusing on commercially-driven innovations to unlock new growth potential.