japan

Dec 18, 2025

40 Under 40 2025: Momoko Kameyama, Material

Recognised for her innovative approach, her fearless PR instincts have led her to pounce on new opportunities and capitalise where others might merely observe.

Oct 9, 2025

KFC bites into Japanese stereotypes to sell Sweet Tokyo chicken to Aussies

How do you sell a Japanese-themed chicken product to Aussies? Bring on the absurdist Japanese comic director...

Oct 7, 2025

Women to Watch 2025: Kyoko Yonezawa, TBWA Hakuhodo

Not your average ad exec: with degrees in astronautics and computer science, Kyoko Yonezawa’s journey proves the creative future isn’t just data and tech—it’s where human insight takes flight.

Sep 16, 2025

40 Under 40 2025: Yuhei Ito, TBWA\Hakuhodo

Yuhei Ito’s extraordinary design vision thrives in transforming societal challenges into sustainable solutions.

Sep 15, 2025

40 Under 40 2025: Yumi An King, Aww Inc.

A driver of next-generation Japanese culture, Yumi An King blends storytelling with technology to create impactful digital experiences.

Aug 20, 2025

Ji Watson steps down as McCann Worldgroup Japan CEO, Takashi Aoki to succeed

Watson will return to the US after serving a decade at the agency in Japan.