cultural
PROMOTED
Sep 15, 2025
Levelling up: How quick commerce, cross-platform loyalty, and cultural relevance helped brands in China win big this summer
The insights for Q2 from the China Online Consumer Brand Index (CBI) reveal that to attain outsized growth, brands ought to move past mere marketing interventions and instead embrace innovative solutions that shrink the gap between communication and commerce.
Oct 7, 2013
Cultural blunders: Brands gone wrong
Everyone makes mistakes. Even marketers. But it’s especially entertaining when we hear of big brands making them.
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