ai
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Why L’Oréal’s CMO is betting on startups to keep the world’s biggest beauty brand ahead in innovation
To maintain its leadership in the rapidly evolving beauty tech space, L’Oreal is partnering with startups to accelerate innovation, deliver personalised beauty experiences, and pioneer new technologies.
Ant International appoints US basketball star Sabrina Ionescu as global ambassador
The four-time WNBA All-Star will boost Ant's global footprint and youth appeal beyond Asia.
Redundancy is a business decision. Here’s how to bounce back fast
As layoffs reshape the creative industry, redundancy is now a commercial reality. Recruitment director Dean Connelly shares a practical roadmap for how talent can reset, reposition, and get hired in 2026.
Marketers pour millions on BTL, only 2% say they can measure ROI
Despite sweeping investment in activations, marketers admit they lack the tools and the confidence to prove impact. Many see AI as the biggest hope for fixing the gap.
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Pakistan English daily Dawn accidentally prints ChatGPT prompt in business report
The internet had a field day.
AI has made Double 11 in 2025 smarter. Now it must make it sustainable
Gen Z shoppers buy with emotion, platforms sell with algorithms, and sustainability is the new fault line in China’s trillion-yuan e-commerce ecosystem.
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